Entrepreneurship in Action

The Power of Student-Run Ventures

Edited by Eric W. Liguori, Rohrer Endowed Chair of Entrepreneurship and Executive Director, Center for Innovation and Entrepreneurship, Rohrer College of Business, Rowan University, US. He served as President of USASBE in 2019 and Mark Tonelli, Assistant Professor of Music and coordinator of guitar studies, College of Fine Arts, Millikin University, US

This book offers an in-depth examination of six exemplar student-run ventures. These ventures, actual businesses that students enroll in as a course and run themselves, are changing the ways in which students learn by offering valuable hands-on experience. Many universities around the US have some form of student-run venture operating on campus, but how learning is reinforced and integrated into the classroom varies widely, as does the meaningfulness of the overall student experience. The struggle is most universities operate these ventures as one-offs, disconnected from formal academic instruction and as a side project that never gets full faculty or student attention.

‘Student-run ventures, such as found at Millikin University, may be the optimal way to teach developing entrepreneurship. As you will see in this book, students go beyond work in the classroom and gain first-hand knowledge of how to act entrepreneurially. This book offers clear insight into a myriad of student-run ventures and has the potential to influence the broader field of entrepreneurship education.’
– James D. Hart, Southern Methodist University, US

‘Entrepreneurship in Action: The Power of Student-Run Ventures is a much-needed addition to the field of entrepreneurship education by giving concrete examples and steps of how to empower our students best to take the proverbial plunge into entrepreneurship.’
– Christoph Winkler, Iona College, US