Rethinking Events

A Critique and Reconfiguration

Rethinking Tourism series

Vassilios Ziakas, Principal, Leisure Insights Consultancy, Leeds and Honorary Faculty, University of Liverpool, UK

This invigorating read explores the inherent unsustainability of events, exacerbated by the COVID-19 pandemic crisis. Vassilios Ziakas challenges the dominant paradigms of the field, suggesting the need to seriously rethink how we view, study and manage events in order to develop holistic event management frameworks which foster their adaptability and resilience.