Tourism
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Handbook of Teaching and Learning in Tourism
Edited by Pierre Benckendorff, Anita Zehrer
‘在我们失控的世界中,学生,技术,技能,知识,流动性和期望都在快速变化?本书强调教学和学习,提供了独特的...电子书:Find out more$ 62.36
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国际生态旅游手册
由Roy Ballantyne编辑,Jan Packer
‘This is a most welcome and needed book. With a very strong editorial team and contributing authors, the Handbook covers all the key issues of ecotourism. It cuts through the confusion surrounding the much-misunderstood concept of ecotou...电子书:Find out more$ 62.36
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关于文化遗产经济学的手册
Edited by Ilde Rizzo, Anna Mignosa
关于文化遗产经济学的手册概述了经济学在设计文化遗产政策以及解决与遗产保护和增强有关的问题方面的贡献。考虑到...电子书:Find out more$ 62.36
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旅游研究方法手册
由Larry Dwyer,Alison Gill,Neelu Seetaram编辑
‘这是一本出色的书,为旅游研究和教育做出了重大贡献。它需要一种严格但可读性的风格来解决旅游业应用的二十五种最相关的定量和定性技术...电子书:Find out more$ 57.60
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旅游经济学的最新发展
Edited by Larry Dwyer, Neelu Seetaram
这项两卷的工作包括过去十年发表的一系列开创性文章,这些文章显着推动了对旅游经济学的研究。这些论文已被选为其理论贡献以及T ... -
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关于休闲经济学的手册
由塞缪尔·卡梅隆(Samuel Cameron)编辑
这本跨学科手册结合了主流和异端经济学,以评估休闲活动的性质,范围和重要性。广泛的国际学者团体可以解决核心问题和专家...电子书:Find out more$ 62.36
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Brands and Branding Geographies
由安迪·派克(Andy Pike)编辑
‘An important effort to pull together multidisciplinary research on the spatial dimensions of brands and branding in an international context.’ – John A. Quelch, Harvard Business School, US电子书:Find out more$ 57.60
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Towards Effective Place Brand Management
Edited by Gregory Ashworth, Mihalis Kavaratzis
‘The study and practise of place branding has reached a point where so much has been undertaken from a range of disciplines, each with its own terminology, methodology, and theoretical foundations, that the resulting mass requires distil...电子书:Find out more$ 40.00
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International Handbook on the Economics of Tourism
Edited by Larry Dwyer, Peter Forsyth
This highly accessible and comprehensive Handbook presents a cutting edge discussion of the state of tourism economics and its likely directions in future research. Leading researchers in the field explore a wide range of topics includin...电子书:Find out more$ 83.20
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在经济体验中创造经验
Edited by Jon Sundbo, Per Darmer
在经济体验中创造经验focuses on the creation of experience from a business perspective. In doing so, the book establishes a more solid foundation for making better and more complex analyses of experience creatio...电子书:Find out more$ 40.00