服务手册
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服务手册

Management, Marketing, Innovation and Internationalisation

9781781000403 爱德华伊利加出版社
由John R. Bryson,伯明翰大学,伯明翰大学和彼得W.Daniels末期,伯明翰大学,英国伯明翰大学地理学教授,伯明翰大学,彼得W. Daniels教授编辑。
Publication Date:2015年 ISBN:978 1 78100 040 3 程度:464 PP.
服务业务占大多数发达国家经济体中创造的财富和就业的75%以上。服务业务的管理和经济学基于销售专业知识,知识和经验。本手册通过探索服务,服务和核心业务流程和服务业务管理,有关服务业务性质和服务主导经济体的性质的持续辩论。还提供了一系列案例研究。该卷通过从经济学,管理,社会学,公共政策,规划和地理学汇集在一起​​通过欣赏服务业务的作用而推动当前批判性思考的前沿。

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服务业务占大多数发达国家经济体中创造的财富和就业的75%以上。This interdisciplinary Handbook provides a critical and multi-disciplinary review of current service business processes and practices. Broadening our understanding of services in the world economy, the editors push back the frontiers of current critical thinking by bringing together eminent scholars from economics, management, sociology, public policy, planning and geography.

Chapters contribute to ongoing debates about the nature and management of service business and the characteristics of service-led economies. Disciplinary perspectives on services, services and core business processes, and the management of service business are explored. Included is a series of case studies from the EU, USA, UK and Australia.

Designed as an additional text for undergraduates and postgraduate studies, this book will appeal to students and scholars seeking a multi-disciplinary understanding of this increasingly mainstream field.
备受好评
‘This book presents the newest research on service business from an economic, production and geographical perspective. It contains profound analyses and new approaches. New business trends, internationalization and economic development of service industries are analyzed, as are managerial and innovation issues. The book is a much needed supplement to the current widespread focus on service marketing and Service Dominant Logic. It is highly recommended to all academics, students and practitioners dealing with service business and industrial policy.’
——乔恩•Sundbo鲁开德大学,窝mark

“John R. Bryson和Peter W. Daniels的服务业务手册将成为先进本科课程或多学科博士研讨会的优秀读物来源。作为一份奖金,手册包括对未来研究的丰富建议。
– James Fitzsimmons, The University of Texas at Austin, US
贡献者
贡献者: L. Andres, U. Apte, J.R. Bryson, C. Chapain, A. Coad, P.W. Daniels, F. Djellal, M. Ehret, J. Frankish, F. Gallouj, R. Greenwood, C. M. Hall, S. Hollis, A. Jones, U. Karmarkar, C.A. Kieliszewski, P.P Maglio, R. Mason, T. Morris, H. Nath, M. O’Mahony, A. Potter, J. Roberts, R. Roberts, L. Rubalcaba, M. Smets, D.J. Storey, P. Strom, J. Sundbo, D.J. Teece, M. Toivonen, R.H. Tsiotsou, J. Wirtz, F.F. Yang, A.G.O. Yeh











内容
内容:

前言 - 手册的结构

Acknowledgements

1. Service Business – Growth, Innovation, Competitiveness
John R. Bryson和Peter W. Daniels

第一部分了解服务业务:纪律观点
2.欧盟服务部门的增长和生产力
Mary O’Mahony

3.服务研究和经济地理
Patrik Ström

4. The New Scientific Study of Service
Paul P. Maglio和Cheryl A. Kieliszweski

5.重要的4:商品化和会计的作用
史蒂夫霍尔斯

第二部分服务和核心业务流程
6.服务经济中的绿色和可持续创新
Faridah Djellal和Faïzgallouj

7.三阶段服务消费模型
Rodoula H. Tsiotsou and Jochen Wirtz

8.在服务经济中创造和捕获价值:商业服务在推动创新和增长方面的关键作用
Michael Ehret and Jochen Wirtz

9.衡量英国的商业活动
Julian Frankish, Richard Roberts, David J. Storey and Alex Coad

10.美国经济信息密集型服务的增长
Uday Apte,Uday Karmarkar和Hiranya Nath

11.服务和经验
Jon Sundbo.

第三部分管理服务业务
12.服务业务组织
Andrew Jones

13. Managing Experts and Creative Talent
David J. TeeCe.

14.服务的全球化
Joanne Roberts.

15.服务国际化:模式和KIBS的特定情况
Luis Rubalcaba and Marja Toivonen

16.追求创造性的遵守:专业服务公司的创新
Timothy Morris, Michael Smets and Royston Greenwood

17. Business and Professional Service Firms and the Management and Control of Talent and Reputations: Retaining Expert Employees and Client Relationship Management
John R. Bryson

PART IV UNDERSTANDING SERVICE BUSINESS
18. How has Logistics come to Exert Such a Key Role in the Performance of Economies, Society and Policy Making in the 21st Century?
安德鲁波特和罗伯特梅森

19.创造性系统:一种了解东部和西方国家文化和创造性产业复杂性的新综合方法
Lauren Andres and Caroline Chapain

20. Tourism Services: A Sustainable Service Business?
C. Michael Hall.

21. Growth and Spatial Development of Producer Services in China
Anthony G. O. Yeh和Fiona F. Yang

第五部分结论:新的研究议程?
22.制定知识密集型服务研究议程:问题和机遇
John R. Bryson和Peter W. Daniels

Index




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