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教学战略管理
A Hands-on Guide to Teaching Success
9781788978354 爱德华·埃尔加出版社
教学战略管理：动手教学指南成功指南为教学的方法和实践提供了广泛的知识和教学资源，用于教学的战略管理理论和概念，用于多种环境（课堂，在线和混合），课程级别（学士学位，，学士学位，硕士，MBA，执行）和学生团体。
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备受好评
Contributors
内容
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教学战略管理：动手教学指南成功指南为教学的方法和实践提供了广泛的知识和教学资源，用于教学的战略管理理论和概念，用于多种环境（课堂，在线和混合），课程级别（学士学位，，学士学位，硕士，MBA，执行）和学生团体。
这本书汇集了经验丰富的教师，他们是该主题的专家，讨论和总结相关理论，概念和方法，并提供战略管理教育课程的具体示例。所有章节都为教师提供各种资源，例如作业，练习，案例研究，阅读清单等，以适用于物理或虚拟教室。本指南中提供的材料的广度对于教职员工和战略管理的讲师是无价的，无论他们是经验丰富的，并寻求灵感新方法还是需要开发新课程的指导。
Instructors, faculty, and program directors of strategic management courses at undergraduate, graduate and executive levels can use Teaching Strategic Management: A Hands-on Guide to Teaching Success as an enlightening and instructive guide for teaching and for creating course syllabi and teaching plans.
这本书汇集了经验丰富的教师，他们是该主题的专家，讨论和总结相关理论，概念和方法，并提供战略管理教育课程的具体示例。所有章节都为教师提供各种资源，例如作业，练习，案例研究，阅读清单等，以适用于物理或虚拟教室。本指南中提供的材料的广度对于教职员工和战略管理的讲师是无价的，无论他们是经验丰富的，并寻求灵感新方法还是需要开发新课程的指导。
Instructors, faculty, and program directors of strategic management courses at undergraduate, graduate and executive levels can use Teaching Strategic Management: A Hands-on Guide to Teaching Success as an enlightening and instructive guide for teaching and for creating course syllabi and teaching plans.
备受好评
'Teaching Strategic Management is not just another traditional textbook on strategic management, but a comprehensive guide on how to successfully teach a fascinating and complex subject. Sabine Baumann has succeeded in inspiring many excellent and, above all, experienced strategic management educators to contribute. From the first to the last page, the reader benefits from the fact that the different perspectives of strategic management are highlighted in an extremely competent way and with a concrete reference to the teaching situation. Absolutely worth reading – not only for teachers.’
– Michael Nippa, Free University of Bozen – Bolzano, Italy
‘鲍曼（Baumann）编写了有关教学战略管理主题的精彩作品。这本书是由一系列学术研讨会和前线经验引起的，作者提出了一系列处方，以应对策略教师不断面临的激动人心的挑战。确实，这本书为读者提供了对各种教学环境的多种教学选择的检查。该书提供了有关多种实质性问题的实用建议，例如如何教授可持续性和道德规范，以及考虑有趣的体验和在线方法的邀请。总的来说，这是一个全面的指南，适合任何想在他或她的教学中添加多样性和香料的人。’
– Charles B. Shrader, Iowa State University, US
‘这本辉煌的新书是当今教授战略管理的任何人的基本动手指南。萨宾·鲍曼（Sabine Baumann）从一些全球战略管理领域的领先思想家中汇编了一系列出色的思想膨胀文章，并将其编织成一个有趣而有益的教学指南。如果您教战略管理，我强烈建议您聆听他们所说的话。’
– Alan N. Hoffman, Bentley University, US, Co-Author, Strategic Management and Business Policy, 15th edition: Globalization, Innovation and Sustainability
– Michael Nippa, Free University of Bozen – Bolzano, Italy
‘鲍曼（Baumann）编写了有关教学战略管理主题的精彩作品。这本书是由一系列学术研讨会和前线经验引起的，作者提出了一系列处方，以应对策略教师不断面临的激动人心的挑战。确实，这本书为读者提供了对各种教学环境的多种教学选择的检查。该书提供了有关多种实质性问题的实用建议，例如如何教授可持续性和道德规范，以及考虑有趣的体验和在线方法的邀请。总的来说，这是一个全面的指南，适合任何想在他或她的教学中添加多样性和香料的人。’
– Charles B. Shrader, Iowa State University, US
‘这本辉煌的新书是当今教授战略管理的任何人的基本动手指南。萨宾·鲍曼（Sabine Baumann）从一些全球战略管理领域的领先思想家中汇编了一系列出色的思想膨胀文章，并将其编织成一个有趣而有益的教学指南。如果您教战略管理，我强烈建议您聆听他们所说的话。’
– Alan N. Hoffman, Bentley University, US, Co-Author, Strategic Management and Business Policy, 15th edition: Globalization, Innovation and Sustainability
Contributors
Contributors: S. Baumann, J. Bourke, B. Boyd, G. Graybeal, S.-O. Horst, R. Järventie-Thesleff, D.R. King, P. Maijanen, S. Reisinger, N.T. Sheehan, A.E. Sizemore, R. Smith, U. Stratmann, P. Tan, C.M. TenBrink, J. Tienari, K. Turnquest, D. Tyers, R.P. Wright
内容
内容：
Introduction: Learning from Teaching Failures, Achieving Teaching Successes
Sabine Baumann
Part One: Teaching Strategic Management History and newly evolving Fields
Chapter 1: Teaching the History of Strategic Management
PäiviMaijanen
Chapter 2: Teaching Strategy as an Ethical Practice
Sven-Ove Horst
Chapter 3: Teaching Sustainability in Strategic Management
布里塔·博伊德（Britta Boyd）
Part Two: Methods for Teaching Strategic Management
Chapter 4: Service Learning in Strategic Management – Opportunities, Challenges, and Examples
Candace M. TenBrink and Krysti Turnquest
第五章:Formu经验方法策略lation
Richard R. Smith and Patrick Tan
Chapter 6: Writing and Using your own Case Study for Strategy Teaching
Uwe Stratmann
第7章：战略管理教育中的互动练习，同行指导和视频
Sabine Reisinger
第8章：本科教育策略的量身定制方法：
从SWOT到业务策略的6PS
Norman T. Sheehan
Chapter 9: Teaching Strategy by Not Teaching Strategy
罗伯特·赖特（Robert P. Wright）
Part Three: Teaching Strategic Management for particular Groups of Learners and Teaching Settings
第10章：在线和混合课程中的战略管理
David R. King和Aiden E. Sizemore
第11章：媒体学生的教学战略管理
Geoffrey Graybeal
Chapter 12: Teaching Strategy Work to Business Students
丽塔·贾尔文蒂（RitaJärventie-TheSleff）和詹妮·蒂纳里（Janne Tienari）
Chapter 13: Teaching Strategic Management for Executives
黛安·泰尔斯（Dianne Tyers）和约翰·伯克（John Bourke）
Index
Introduction: Learning from Teaching Failures, Achieving Teaching Successes
Sabine Baumann
Part One: Teaching Strategic Management History and newly evolving Fields
Chapter 1: Teaching the History of Strategic Management
PäiviMaijanen
Chapter 2: Teaching Strategy as an Ethical Practice
Sven-Ove Horst
Chapter 3: Teaching Sustainability in Strategic Management
布里塔·博伊德（Britta Boyd）
Part Two: Methods for Teaching Strategic Management
Chapter 4: Service Learning in Strategic Management – Opportunities, Challenges, and Examples
Candace M. TenBrink and Krysti Turnquest
第五章:Formu经验方法策略lation
Richard R. Smith and Patrick Tan
Chapter 6: Writing and Using your own Case Study for Strategy Teaching
Uwe Stratmann
第7章：战略管理教育中的互动练习，同行指导和视频
Sabine Reisinger
第8章：本科教育策略的量身定制方法：
从SWOT到业务策略的6PS
Norman T. Sheehan
Chapter 9: Teaching Strategy by Not Teaching Strategy
罗伯特·赖特（Robert P. Wright）
Part Three: Teaching Strategic Management for particular Groups of Learners and Teaching Settings
第10章：在线和混合课程中的战略管理
David R. King和Aiden E. Sizemore
第11章：媒体学生的教学战略管理
Geoffrey Graybeal
Chapter 12: Teaching Strategy Work to Business Students
丽塔·贾尔文蒂（RitaJärventie-TheSleff）和詹妮·蒂纳里（Janne Tienari）
Chapter 13: Teaching Strategic Management for Executives
黛安·泰尔斯（Dianne Tyers）和约翰·伯克（John Bourke）
Index
