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Advanced Introduction to Entrepreneurship
著名企业家学者罗伯特·d·Hisrich provides insights into the venture creation process, as well as the entrepreneur as a person. He outlines the characteristics, motivations and decision making processes of the entrepreneur in different settings (including businesses, government organizations and non-profits/social enterprises) to provide a comprehensive understanding of the individual who creates a new venture.
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Critical Acclaim
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埃尔加（Elgar）的高级介绍是对社会科学，商业和法律的主要领域的刺激性和周到的介绍，由世界领先的学者专业地撰写。它们旨在可访问但严格，他们对与离散主题领域相关的实质性和政策问题进行简洁而清晰的调查。
著名企业家学者罗伯特·d·Hisrich provides insights into the venture creation process, as well as the entrepreneur as a person. He outlines the characteristics, motivations and decision making processes of the entrepreneur in different settings (including businesses, government organizations and non-profits/social enterprises) to provide a comprehensive understanding of the individual who creates a new venture.
Key features include:
• Insights into how creativity and innovation provide a base for developing an idea
•企业家发展的历史和企业家的不断变化
• A focus on important aspects of a business plan
• Unique perspectives from corporate executives, entrepreneurs and small business managers
• Ideas on building a lasting company and/or ending the venture.
这本周到的书将提供简洁，易于访问和及时的企业家精神的介绍，将为高级学生以及企业家的从业人员以及对该领域感兴趣的任何人提供宝贵的补充。
著名企业家学者罗伯特·d·Hisrich provides insights into the venture creation process, as well as the entrepreneur as a person. He outlines the characteristics, motivations and decision making processes of the entrepreneur in different settings (including businesses, government organizations and non-profits/social enterprises) to provide a comprehensive understanding of the individual who creates a new venture.
Key features include:
• Insights into how creativity and innovation provide a base for developing an idea
•企业家发展的历史和企业家的不断变化
• A focus on important aspects of a business plan
• Unique perspectives from corporate executives, entrepreneurs and small business managers
• Ideas on building a lasting company and/or ending the venture.
这本周到的书将提供简洁，易于访问和及时的企业家精神的介绍，将为高级学生以及企业家的从业人员以及对该领域感兴趣的任何人提供宝贵的补充。
Critical Acclaim
‘Bob Hisrich is uniquely talented and experienced to offer a book of this nature. His international teaching and business experience, combined with his broad scholarship are a potent source of unique insights and lessons. Students at all levels will benefit from this provocative new book.’
– Thomas N. Duening, El Pomar Chair of Business and Entrepreneurship and Director, Center for Entrepreneurship, University of Colorado at Colorado Springs, US
‘Governments worldwide recognize that entrepreneurial behavior is essential to economic health and prosperity. Universities have responded with an explosion of entrepreneurship courses. Hisrich answers the demand for education with innovation. He shows how entrepreneurship and innovation connect, and he takes an innovative approach in this book. He introduces the latest in research findings with a storyteller’s enthusiasm. This is the rare textbook that readers will have trouble putting down. When they do, they will have skills to be successful in entrepreneurial careers.’
- 美国伍斯特理工学院的创业与创新合作社主任弗兰克·霍伊（Frank Hoy）
– Thomas N. Duening, El Pomar Chair of Business and Entrepreneurship and Director, Center for Entrepreneurship, University of Colorado at Colorado Springs, US
‘Governments worldwide recognize that entrepreneurial behavior is essential to economic health and prosperity. Universities have responded with an explosion of entrepreneurship courses. Hisrich answers the demand for education with innovation. He shows how entrepreneurship and innovation connect, and he takes an innovative approach in this book. He introduces the latest in research findings with a storyteller’s enthusiasm. This is the rare textbook that readers will have trouble putting down. When they do, they will have skills to be successful in entrepreneurial careers.’
- 美国伍斯特理工学院的创业与创新合作社主任弗兰克·霍伊（Frank Hoy）
贡献者
内容
内容：企业家精神 - 历史观点2.企业家和企业家决策制定3.公司，政府和社会企业家精神4.创造力和创新5.确定机会6.创建和保护业务思想7.业务计划8.营销计划8.营销计划9.财务计划10.组织计划11.获取资本和其他资源12.启动合资13.成长为合资企业14.建立一家持久的公司并结束合资企业指数
