Qualitative Research Methods
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![Narratives of Organisational Change and Learning]()
Narratives of Organisational Change and Learning
Stefanie Reissner
‘It is a rare pleasure to read a monograph that uses organisational stories and storytelling as the main vehicles for analysing how people handle organisational and personal change in moments of rapid social and technological transformat...电子书:Find out more$40.00
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![Handbook of Qualitative Research Methods in Marketing]()
Handbook of Qualitative Research Methods in Marketing
Edited by Russell W. Belk
The Handbook of Qualitative Research Methods in Marketing offers both basic and advanced treatments intended to serve academics, students, and marketing research professionals. The 42 chapters begin with a history of qualitative methods ...电子书:Find out more$81.60
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![Handbook of Qualitative Research Methods in Entrepreneurship]()
Handbook of Qualitative Research Methods in Entrepreneurship
Edited by Helle Neergaard, John Parm Ulhøi
‘There is no hiding behind the ramparts of dry scholarship here. The credibility of the theory being spoken of is not the stuff of constructed proofs, but alignments of critical insight and utility. This is where qualitative work can mak...电子书:Find out more$81.60
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![Narrative and Discursive Approaches in Entrepreneurship]()
Narrative and Discursive Approaches in Entrepreneurship
Edited by Daniel Hjorth, Chris Steyaert
‘Daniel Hjorth and Chris Steyaert set out to advance the study of entrepreneurship by refocusing the lens of discovery from economics, management and marketing to other paradigmatic stances in social sciences and humanities like anthropo...电子书:Find out more$54.40
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![Handbook of Qualitative Research Methods for International Business]()
Handbook of Qualitative Research Methods for International Business
Edited by Rebecca Piekkari, Catherine Welch
‘This is an excellent book on an important topic, namely how to conduct qualitative research in international business. It is a great collection of thoughtful chapters written by scholars that have themselves struggled with all the probl...电子书:Find out more$65.60
