Hardback
Cases on Born Globals
Cases on Born Globals brings together a wealth of case studies covering a range of industries and countries on emerging firms known as ‘Born Global’ that seek to enter international markets immediately upon creation. Bringing together 11 key cases, Erik Rasmussen highlights how these firms have been increasing in number over the last 20 years. He further explores the speed of their growth, the challenges experienced and likely future prognosis. The book also discusses whether early internationalisation could be advantageous to entrepreneurial firms by linking up to other more prominent firms and thereby creating a greater reach for the newly-created firm.
More Information
Critical Acclaim
Contributors
More Information
Cases on Born Globals brings together a wealth of case studies covering a range of industries and countries on emerging firms known as ‘Born Global’ that seek to enter international markets immediately upon creation. Bringing together 11 key cases, Erik Rasmussen highlights how these firms have been increasing in number over the last 20 years. He further explores the speed of their growth, the challenges experienced and likely future prognosis. The book also discusses whether early internationalisation could be advantageous to entrepreneurial firms by linking up to other more prominent firms and thereby creating a greater reach for the newly-created firm.
全球研究·展示不同主题的出生rch
· Broad span of cases with global reach
· Discussion questions and assignments provided, together with further reading
Providing expert guidance on how to apply the theoretical concepts and models, this will be an excellent resource for teachers and students of international entrepreneurship, internationalisation and international business.
全球研究·展示不同主题的出生rch
· Broad span of cases with global reach
· Discussion questions and assignments provided, together with further reading
Providing expert guidance on how to apply the theoretical concepts and models, this will be an excellent resource for teachers and students of international entrepreneurship, internationalisation and international business.
Critical Acclaim
‘The book is timely and much needed. The attention around born global firms has grown in the last three decades but what has been missing so far is a collection of cases, capable of bridging theory and practice. Another key strength of the book lies in the variety of cases, across diverse countries and typologies of businesses, well written by expert authors.’
– Antonella Zucchella, University of Pavia, Italy
– Antonella Zucchella, University of Pavia, Italy
Contributors
Contributors include: Emmanuel Kusi Appiah, Charles Aymard, Véronique Boulocher-Passet, Félix-Antoine Chavanelle, Peter Daly, Sílvio Luís de Vasconcellos, Étienne Desfossés, Véronique Favre-Bonté, Nicolaj Hannesbo Petersen, Rifat Kamasak, Berk Kucukaltan, Tairi Leis, Giorgia Masili, Pierre-Louis Meuric, Fabio Musso, Ulrik Nielsen, Mustafa F. Ozbilgin, Deniz Palalar Alkan, Sabine Ruaud, GérsonTontini, Alessio Travasi, Clarice Zimmermann
