Strategic Management
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![Digital Marketing Strategy]()
Digital Marketing Strategy
Niko Lahtinen, Kimmo Pulkka, Heikki Karjaluoto, Joel Mero
This cutting-edge book presents a detailed overview of digital marketing strategy, which has evolved following rapid digitalization that occurred during the COVID-19 pandemic. Providing detailed examinations of different digital marketin... -
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![Handbook of Historical Methods for Management]()
Handbook of Historical Methods for Management
Edited by Stephanie Decker, William M. Foster, Elena Giovannoni
历史方法的手册管理offers an invaluable compendium for researchers seeking to expand their methodological toolkit. It showcases a variety of interdisciplinary approaches to the study of management, provide... -
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![Arts-Based Approaches to Business Education]()
Arts-Based Approaches to Business Education
Bronte van der Hoorn, Paul Donovan
Arts-based Approaches to Business Education assists educators and facilitators in preparing students and professionals to be conscientious and skilled practitioners in the contemporary organization. With a strongly practical focus, the b... -
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![Handbook of Virtual Work]()
Handbook of Virtual Work
Edited by Lucy L. Gilson, Thomas O’Neill, M. T. Maynard
In light of the COVID-19 pandemic, this timely Handbook builds upon research and practice to discuss and assess what is currently known about virtual work and its evolution, given the increasing numbers of those working virtually.eBook:Find out more£48.00
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![Handbook on Digital Corporate Communication]()
Handbook on Digital Corporate Communication
Edited by Vilma Luoma-aho, Mark Badham
This comprehensive Handbook offers an extensive overview of current knowledge of corporate communication from a digital perspective. It provides a state-of-the-art view of the ubiquitous impact, both positive and negative, of digital tec...eBook:Find out more£48.00
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![Research Handbook on Digital Strategy]()
Research Handbook on Digital Strategy
Edited by Carmelo Cennamo, Giovanni B. Dagnino, Feng Zhu
This state-of-the-art Research Handbook presents a comprehensive overview of the key strategic challenges that firms face when dealing with digital markets, platforms, and products and services, from old strategy questions in need of dif...eBook:Find out more£48.00
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![Research Handbook on Nonprofit Governance]()
Research Handbook on Nonprofit Governance
Edited by Gemma Donnelly-Cox, Michael Meyer, Filip Wijkström
This multi-perspective Research Handbook provides a clear pathway through the nonprofit governance research field, pushing beyond the borders of current theory to expand and deepen the analytical framework for nonprofit governance. It of...eBook:Find out more£39.20
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![Handbook on Strategic Public Management]()
Handbook on Strategic Public Management
Edited by Carsten Greve, Tamyko Ysa
Offering essential interpretations of the surge in recent literature on strategy and public management, this timely and insightful Handbook includes contributions from some of the key figures in the field, focusing on concepts such as st...eBook:Find out more£48.00
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![Strategic Thinking, Design and the Theory of Change]()
Strategic Thinking, Design and the Theory of Change
Edited by Luca Simeone, David Drabble, Nicola Morelli, Amalia de Götzen
This book offers insights into how the Theory of Change framework can be effectively employed in a wide range of social interventions. Presenting its potential to support strategy and strategic thinking, this book offers an entry point t...eBook:Find out more£25.00
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![Handbook of Sustainability-Driven Business Strategies in Practice]()
Handbook of Sustainability-Driven Business Strategies in Practice
Edited by Stefan Markovic, Cristina Sancha, Adam Lindgreen
Sustainability is a top priority for organizations and a key strategy in corporate agendas, but the effective deployment of any strategy demands that the strategy is consistent, functional, and aligned. This Handbook advocates sustainabi...eBook:Find out more£39.20
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![Alliances for Sustainable Futures]()
Alliances for Sustainable Futures
Jaap Boonstra, Marcos Eguiguren
提供一个深入探索形成的, building, development, and evolutionary phases of sustainable alliances, this book presents a new perspective on organizational change in value-driven alliances. Combining theoretical i...eBook:Find out more£25.00
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![Encyclopedia of Stakeholder Management]()
Encyclopedia of Stakeholder Management
Edited by Jacob D. Rendtorff, Maria Bonnafous-Boucher
This Encyclopedia provides a comprehensive overview of the most important concepts of stakeholder theory and management in business and public administration. It identifies that stakeholders are essential for value-creation in democratic...eBook:Find out more£48.00
