Strategic Management
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![Elgar Encyclopedia of Services]()
Elgar Encyclopedia of Services
Edited by Faïz Gallouj, Camal Gallouj, Marie-Christine Monnoyer, Luis Rubalcaba
The Encyclopedia of Services is a ground-breaking resource that offers a unique overview of what constitutes the main source of wealth and employment in our contemporary economies, namely services. This title contains one or more Open A...eBook:Find out more$65.00
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![Understanding the Dynamics of Language and Multilingualism in Professional Contexts]()
Understanding the Dynamics of Language and Multilingualism in Professional Contexts
Edited by Philippe Lecomte, Mary Vigier, Claudine Gaibrois, Betty Beeler
This book provides readers with the latest research on the dynamics of language and language diversity in professional contexts. Bringing together novel findings from a range of disciplines, it challenges practitioners and management sch...eBook:Find out more$40.00
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![The Footballization of China]()
The Footballization of China
Sten Söderman
In this unique book, Sten Söderman explores the prospect of China reaching its goal of hosting the 2050 World Cup. Söderman takes into consideration China’s size, resources, traditions and political system to ask what needs to be done an...eBook:Find out more$40.00
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![Research Handbook on Strategic Communication]()
Research Handbook on Strategic Communication
Edited by Jesper Falkheimer, Mats Heide
Strategic communication as a research field and a professional practice is becoming increasingly relevant for organizations. Bringing together contributions from almost 60 leading international scholars, this dynamic Research Handbook on...eBook:Find out more$65.00
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![Family Business Case Studies Across the World]()
Family Business Case Studies Across the World
Edited by Jeremy Cheng, Luis Díaz-Matajira, Nupur P. Bang, Rodrigo Basco, Andrea Calabrò, Albert E. James, Georges Samara
Designed as a learning tool to nurture contextual empathy and strategic decision-making capabilities in families-in-business facing internal and external disruptions, Family Business Case Studies Across the World presents a unique collec...eBook:Find out more$36.00
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![A Research Agenda for Strategic Human Resource Management]()
A Research Agenda for Strategic Human Resource Management
Edited by Peter D. Sherer
This enlightening Research Agenda considers the latest developments within the world of work, arguing that the time is right to address the variety of Human Resource Management (HRM) practices and arrangements.eBook:Find out more$40.00
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![Handbook of Research Methods for Supply Chain Management]()
Handbook of Research Methods for Supply Chain Management
Edited by Stephen Childe, Anabela Soares
Written by a panel of leading international researchers, this Handbook identifies the key topics for research in supply chain management using an innovative step-by-step approach and provides an extensive range of methodologies for resea...eBook:Find out more$65.00
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![Marketing Countries, Places, and Place-associated Brands]()
Marketing Countries, Places, and Place-associated Brands
Edited by Nicolas Papadopoulos, Mark Cleveland
This book integrates new thinking on the image, marketing, and branding of places at all levels, from town squares to cities and countries, and of the products and peoples associated with them, thereby bridging the ‘country’ and ‘place’ ...eBook:Find out more$41.60
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![Big Data in Small Business]()
Big Data in Small Business
Edited by Carsten Lund Pedersen, Adam Lindgreen, Thomas Ritter, Torsten Ringberg
这个重要的书认为sm的方式all and medium-sized enterprises (SMEs) can thrive in the age of big data. To address this central issue from multiple viewpoints, the editors introduce a collection of experiences, insig...eBook:Find out more$36.00
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![Computer Simulations and Gaming]()
Computer Simulations and Gaming
James W. Cooper, Michele E. Yoder, Stacey L. Watson
Computer simulations, serious digital games, and gamification add fun and engagement to business courses, while also improving students' learning outcomes. Computer Simulations and Gaming provides business educators with the theoretical ...eBook:Find out more23.96美元
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![Management Perspectives on the Covid-19 Crisis]()
Management Perspectives on the Covid-19 Crisis
Edited by Kenneth Husted, Rudolf R. Sinkovics
New Zealand (NZ) offers an astonishing story regarding its Covid-19 response. This book argues that NZ offers lessons for business and management actors across various geographical and political contexts in the world. In this book, we dr...eBook:Find out more$32.00
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![Strategies for the Digital Customer Experience]()
Strategies for the Digital Customer Experience
Wided Batat
Offering a critical approach to digital marketing strategies, this innovative book introduces the ‘phygital’, a new ecosystem that creates a continuum between physical and digital settings to aid the design of successful customer experie...eBook:Find out more$40.00
