Business and Management
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Managing Knowledge Intensive Entrepreneurship
Maureen McKelvey, Astrid Heidemann Lassen
The book uniquely combines an academic review of theoretical and empirical contributions with an analysis of the practical implications for engaging in and learning about venture creation. The authors concentrate on specific types of fir...eBook:Find out more$40.00
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Strategies for Sustainable Technologies and Innovations
Edited by John R. McIntyre, Silvester Ivanaj, Vera Ivanaj
Expert contributions examine the contextual factors that affect implementation of more sustainable technology and innovation practices, offering a number of empirical methodologies to describe and explain these multidimensional influence...eBook:Find out more$40.00
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Management Education for the World
Katrin Muff, Thomas Dyllick, Mark Drewell, John North, Paul Shrivastava, Jonas Haertle
This book explores the 21st century agenda of management education, identifying three fundamental goals: educating and developing globally responsible leaders, enabling business organizations to serve the common good, and engaging in the...eBook:Find out more$46.36
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Creativity and Entrepreneurship
Edited by Lynn Book, David Phillips
While creativity and entrepreneurship may appear to be unlikely allies, they are increasingly intersecting to produce economic and social value in new and exciting ways. This groundbreaking volume examines how creativity and entrepreneur...eBook:Find out more$40.00
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Handbook of Islamic Marketing
Edited by Özlem Sandıkcı, Gillian Rice
The Handbook of Islamic Marketing provides state-of-the-art scholarship on the intersection of Islam, consumption and marketing and lays out an agenda for future research. The topics covered by eminent contributors from around the world...eBook:Find out more65.56美元
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Handbook of Marketing Strategy
Edited by Venkatesh Shankar, Gregory S. Carpenter
This authoritative, comprehensive, and accessible volume by leading global experts provides a broad overview of marketing strategy issues and questions, including its evolution, competitor analysis, customer management, resource allocati...eBook:Find out more$68.76
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The Changing Face of US Patent Law and its Impact on Business Strategy
Edited by Daniel R. Cahoy, Lynda J. Oswald
Within the complex global economy, patents function as indispensable tools for fostering and protecting innovation. This fascinating volume offers a comprehensive perspective on the US patent system, detailing its many uses and outlining...eBook:Find out more$40.00
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Policy Alienation and the Power of Professionals
Lars Tummers
This eloquent book by Lars Tummers develops a framework to understand these important issues with policy implementation, using the innovative concept of ‘policy alienation’. Policies in healthcare, social security, and education are anal...eBook:Find out more$40.00
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The Psychology of the Recession on the Workplace
Edited by Alexander-Stamatios G. Antoniou, Cary Cooper
An economic recession can affect the aggregate well-being of a population. This highly regarded and timely book shows a significant increase in the mean levels of distress and dissatisfaction in the work place in recent years. In partic...eBook:Find out more$40.00
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Managing Food Safety and Hygiene
Bridget M. Hutter
Food safety and hygiene is of critical importance to us all, yet, as periodic food crises in various countries each year show we are all dependent on others in business and public regulation to ensure that the food we consume in the reta...eBook:Find out more$41.56
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Emotions and Consumption Behaviour
Isabella Soscia
这刺激的书审查情绪是多么的开心ction in consumers, from both a psychological and a managerial perspective. It demonstrates how gratitude, happiness, guilt, anger, pride and sadness determine different post-consumption ...eBook:Find out more$40.00
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The Process of Internationalization in Emerging SMEs and Emerging Economies
Edited by Hamid Etemad
This book, the fourth volume in the McGill International Entrepreneurship series, brings together 27 top scholars to explore the structural complexities, evolving relations and dynamic forces that are shaping a new system of multi-polar,...eBook:Find out more$40.00